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Latest Posts
  • [ December 19, 2025 ] Get Bissett lore and more in this new book App Feed
  • [ December 18, 2025 ] Guest Post: I’m a retired Navy officer. Here’s why Scouting while serving mattered to me. App Feed
  • [ December 17, 2025 ] Your golden gateway to summer fun is here App Feed - For Leaders
  • [ December 16, 2025 ] Six New Year’s resolutions from the Personal Fitness merit badge App Feed
  • [ December 15, 2025 ] Scouts revive holiday tradition, plus other news in Scouting Scouting in the News

Recruiting

Portrait of Sean Magennis
App Feed - For Leaders

How Scouting’s new EVP plans to grow membership

December 1, 2025 14

Scouting American’s membership team is focusing on six core pillars to increase growth, retention, engagement and value for Scouts and their families.

App Feed - Cub Scouts

This Halloween-themed bookmark from Scout Shop is an easy way to raise awareness of your pack

October 14, 2025 0

On the front, the bookmark has a QR code that takes families to the BeAScout homepage. On the back, there’s a blank space in which you can add information about your local Cub Scout pack.

A photo of two Cub Scouts waiving while wearing their uniforms
App Feed - Cub Scouts

Do you have your Cub Scouts wear their uniforms to school?

September 16, 2025 3

Sometimes all it takes is one look at the uniform to convince a child to join Cub Scouts. That’s why it’s a good idea to occasionally ask your Cub Scouts to wear their uniforms to school.

A photo of a group of Cub Scouts performing a flag ceremony while wearing their uniforms
App Feed - For Leaders

Make sure your new Scouting families know about this limited-time uniform offer

September 8, 2025 0

Starting this week, both new and returning families can save 20% on a full Cub Scout, Scouts BSA or Venturing uniform.

customizable templates
App Feed

How to create eye-catching recruitment materials with customizable templates from the Brand Center

September 2, 2025 0

Whether you need a flyer for an upcoming recruitment night, a poster to hang at your local elementary school or a social media frame to use on your troop’s Facebook, the Brand Center has your back.

App Feed - For Parents

Here’s how to earn a free recruiter strip, plus a significant discount on uniforms, from Scouting America Outfitters

August 28, 2025 2

It might be the most important patch in Scouting, and for the next four months it’s free for anyone who completes five simple steps.

A photo of a Cub Scout mom hugging her Cub Scout children
App Feed - Cub Scouts

This might be the most important thing you can do after you recruit new Scouts

August 27, 2025 1

Families who don’t feel welcomed after they sign up for Scouting are very likely to simply leave. And once they leave, they don’t come back.

A photo of three Cub Scouts, each of whom are very excited to join Scouting
App Feed - For Leaders

Six things to consider as you prepare to ramp up your fall recruiting efforts

August 19, 2025 0

Though there’s still technically a few weeks left of summer, now’s the time to start seriously considering your fall recruiting strategy.

Canoe at camp
App Feed

What smart Scout leaders do right after summer camp

August 5, 2025 0

As Scouts return from their summer adventures, there’s nothing quite like post-camp energy. And many leaders know it’s this contagious enthusiasm that, when channeled correctly, can bring even more young people into Scouting programs. After

A screenshot of a Scouting America TV commercial featuring NFL running back David Montgomery
App Feed - For Leaders

Check these new Scouting America TV spots and social media videos

July 30, 2025 2

Scouting America is proud to reveal two commercials featuring NFL star and official Scouting America spokesperson David Montgomery.

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Latest Stories

  • Get Bissett lore and more in this new book
    December 19, 2025 0
  • Guest Post: I’m a retired Navy officer. Here’s why Scouting while serving mattered to me.
    December 18, 2025 1
  • Your golden gateway to summer fun is here
    December 17, 2025 0
  • Scouts run
    Six New Year’s resolutions from the Personal Fitness merit badge
    December 16, 2025 2
  • #AdventureOn!
    Scouts revive holiday tradition, plus other news in Scouting
    December 15, 2025 0

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Aaron on Scouting Contributors

Aaron Derr

Aaron Derr is the senior editor of Aaron on Scouting and Scout Life magazine, and also a former Cubmaster and Scouts BSA volunteer.


Michael Freeman

Michael Freeman, an Eagle Scout, is an associate editor of Scout Life and Scouting magazines.


Sheniece Chappell

Sheniece Chappell is an associate editor of Scout Life and Scouting magazines.

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