From the Scouting magazine archives: Recruit families to your pack using a blend of online and real-world means

Picture a stack of 174 newspapers, each 85 pages thick. Back in 2007, researcher Martin Hilbert calculated that’s how much information the average person received every single day.

And that was before Instagram, Snapchat and an endless stream of hashtags. Is it any wonder potential pack families didn’t see your School Night for Scouting flyer last fall?

All is not lost. Read our story from the September-October 2019 issue of Scouting magazine to learn how get your message to break through the noise.

About Aaron Derr 116 Articles
Aaron Derr is the senior editor of Scout Life and Scouting magazines, and also a former Cubmaster and Scouts BSA volunteer.