The 2024 National Marketing Bootcamp is an exciting virtual event designed to teach volunteers new marketing and public relations strategies to help get the word out about Scouting.
Given the chance to go on local television and promote the work their troop does for their community, a handful of Scouts from Troop 255 in Chevy Chase, Maryland, came through big time.
I hear a lot about Scout units across the country taking advantage of community events to promote their programs. But I was a little bit surprised when I heard from Troop 1452 in Cincinnati.
You’re invited to attend the 2023 National Fall Membership Kickoff scheduled for Thursday, Aug. 17, at 8 p.m. Eastern/7 p.m. Central/6 p.m. Mountain/5 p.m. Pacific.
National Night Out, one of the most wide-reaching community-building events in the country, is right around the corner, and it’s not too late to use it to help promote your Scouting unit.
There are lots of different ways to recruit new members to Scouting. One of the easiest and most valuable is to make sure your unit’s information is up to date at BeAScout.org.
In a recent column for Psychology Today, Robert Evans Wilson Jr., an author, speaker and humorist based in Atlanta, Georgia, has done about as good a job of putting the Scout leader experience into words as you’ll ever see.
Join Scouting nights are a big deal — and always will be. But the great thing about passive recruiting is you can easily work it into many of your unit’s regularly scheduled year-round events, with little extra effort from anyone.